About the Role
Location: near Los Angeles, CA
Industry: Restaurant
Compensation: $180,000 - $220,000/YR (Exempt) + benefits
Main responsibilities are:
Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
Supervise the department and provide guidance and feedback to other marketing professionals
Produce ideas for promotional events or activities and organize them efficiently
Plan and execute campaigns for corporate promotion, launching of new product lines etc.
Monitor progress and submit performance reports
Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
Conduct general market research to keep abreast of trends and competitor’s marketing movements
Control budgets and allocate resources amongst projects
Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships
Requirements
Requirements:
Minimum 7 years experience in Marketing within the restaurant industry
MUST HAVE : Minimum 3 years of VP in the restaurant industry (franchise with 50 locations or more)
Past experience in managerial or director role
Excellent leadership and organizing skills
Analytical and creative thinking
Exquisite communication and interpersonal skills
Up to speed with current and online marketing techniques and best practices
Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
Customer-oriented approach with aptitude